Trusted by Australian brands
As a certified Klaviyo marketing agency and Australia's leading email marketing agency, Odin Digital builds automated revenue systems that deliver an average $42 ROI per $1 spent. We specialise in Klaviyo, HubSpot, and ActiveCampaign - building welcome sequences, abandoned cart recovery, win-back campaigns, and post-purchase flows that convert subscribers into repeat customers.
Our email marketing specialists integrate automated flows with your broader digital strategy, including Google Ads, SEO, and sales funnel development - ensuring every channel feeds your email list and every subscriber receives personalised, revenue-driving communications.
Stop Sending Newsletters. Start Building Revenue Systems.
Partner with an Australian Email Marketing Agency That Turns Subscribers into Sales.
Your email list is your most valuable digital asset, yet for many businesses, it remains an untapped goldmine. Are you still sending generic monthly newsletters to your entire list, using uninspired subject lines, and leveraging zero automation? If so, you're not just seeing declining open rates and rising unsubscribes - you are leaving significant revenue on the table every single day.
You Don't Have an Email Problem. You Have a Strategy Problem.
Many businesses that manage email in-house or use a generalist agency face the same frustrating outcome: flat engagement and no attributable revenue. The issue isn't the channel itself - with an average ROI of $42 for every $1 spent, email remains the most profitable marketing channel available. The issue is a lack of specialised expertise. This is the precise value a specialist email marketing agency delivers.
From Ignored Inboxes to Automated Revenue: The Klaviyo Marketing Agency Difference.
As a dedicated Australian email marketing agency and certified Klaviyo marketing agency, we don't just send emails - we build sophisticated, automated revenue systems. Our email marketing specialists engineer powerful flows that work for your business 24/7: welcome sequences that convert new subscribers into customers, abandoned cart flows that recover lost sales, and post-purchase automations that increase lifetime value by turning one-time buyers into loyal, repeat customers. Every campaign is data-driven, meticulously tested, and optimised for one thing: profit.
That's the difference between just sending emails and profiting from them.
Average return for every $1 spent on email marketing - the highest ROI of any digital channel.
global email users by 2026 - your customers check their inbox every single day.
Average increase in revenue from automated email flows built by our email marketing specialists.
Your Email List Is a Gold Mine You're Ignoring.
Most businesses sit on thousands of subscribers and do nothing with them. Sound familiar?
You've spent thousands acquiring subscribers through ads, content, and lead magnets. But your email strategy? A monthly newsletter that gets a 15% open rate and generates zero attributable revenue. Your list grows, but your revenue from it doesn't.
Meanwhile, your competitors - the ones working with a specialist email marketing agency, have sophisticated Klaviyo flows running 24/7: welcome sequences that convert new subscribers within 72 hours, abandoned cart emails recovering 15-30% of lost sales, and post-purchase flows driving repeat revenue on autopilot.
You Don't Need More Subscribers. You Need a System That Turns Subscribers into Revenue.
The difference between an email list that costs you money and one that prints it isn't volume - it's strategy. And that's exactly what you get when you partner with email marketing specialists who live and breathe Klaviyo, HubSpot, and automated revenue systems.
Declining Open Rates
Your emails are landing in spam or being ignored. Poor list hygiene, weak subject lines, and no segmentation are killing your deliverability.
No Revenue Attribution
You can't connect a single dollar of revenue to your email campaigns. No flow tracking, no conversion data - just vanity open rates.
Zero Automation
No welcome sequence. No abandoned cart recovery. No win-back campaigns. Every subscriber who doesn't buy immediately is lost forever.
Wasted List Potential
You've paid to acquire thousands of subscribers through ads and content - but you're leaving $42 for every $1 on the table by not emailing them properly.
You don't need another newsletter tool. You need email marketing specialists who build automated revenue machines.
That's the difference between sending emails and profiting from them. A specialist email marketing agency turns every subscriber into a revenue opportunity.
Where Data Finds
its Voice.
What If Every Email You Sent Made Money?
Imagine waking up every morning to Klaviyo notifications showing overnight revenue from automated flows - welcome sequences converting new subscribers, abandoned cart emails recovering lost sales, and post-purchase flows driving repeat purchases. No manual sending. No guesswork. Just a revenue engine built by email marketing specialists who know exactly what works.
Predictable Revenue
Automated email flows that generate revenue 24/7 - welcome sequences, cart recovery, and win-back campaigns running while you sleep.
$42 ROI Per $1 Spent
Email delivers the highest ROI of any digital channel. Our email marketing agency clients see an average $42 return for every $1 invested.
Owned Audience
Unlike social media or paid ads, your email list is an asset you own. No algorithm changes. No rising CPMs. Direct access to your customers forever.
The Art & Science of Profitable Email Marketing.
At Odin Digital, we're not a generic email marketing agency that sends newsletters and hopes for the best. We're email marketing specialists who build data-driven, automated revenue systems on Klaviyo, HubSpot, and ActiveCampaign - tailored to Australian consumer behaviour and fully compliant with the Spam Act 2003.
As a certified Klaviyo marketing agency, we combine compelling copywriting with sophisticated automation and behavioural segmentation. Our email strategies integrate with your SEO and Facebook Ads for comprehensive digital growth.
The Science
Behavioural segmentation, send-time optimisation, A/B testing, deliverability management, and list hygiene. Every decision backed by data to maximise revenue per subscriber.
The Art
Compelling copy that connects with Australian audiences. Subject lines that demand opens. Email designs that convert. Stories that drive action - not just clicks.
Avg. ROI Per $1 Spent
Across all email marketing agency clients
Our 3-Pillar Email Marketing System for Automated Revenue.
Most email marketing agencies blast your list and hope for the best. As email marketing specialists and a certified Klaviyo marketing agency, we follow a proven system built on three pillars - List Health, Automation, and Optimisation, that delivers measurable ROI at every stage.
List Building, Hygiene & Advanced Segmentation
Your email list is only as valuable as its quality. Our email marketing specialists build high-converting opt-in funnels, implement rigorous list hygiene protocols, and create behavioural segments that ensure the right message reaches the right subscriber at the right time. Whether you're on Klaviyo, HubSpot, or ActiveCampaign - we maximise deliverability and engagement.
Revenue-Driving Automation & Klaviyo Flow Architecture
This is where the magic happens. As a specialist Klaviyo marketing agency, we build sophisticated email automation flows that generate revenue 24/7: welcome sequences that convert within 72 hours, abandoned cart flows recovering 15-30% of lost sales, post-purchase sequences driving repeat revenue, and win-back campaigns re-engaging lapsed customers. Every flow is mapped to your customer journey and optimised for maximum lifetime value.
Campaign Optimisation, A/B Testing & Deliverability
Your email marketing is never 'set and forget.' Our email marketing agency team continuously A/B tests subject lines, send times, content formats, and CTAs to maximise opens, clicks, and conversions. We monitor deliverability health, manage sender reputation, and ensure your emails reach the inbox - not spam. Everything measured against revenue, not vanity metrics.
Why We're Australia's Leading Email Marketing Agency.
Revenue-First Reporting.
No more email reports that only show open rates. Our email marketing agency provides real-time Klaviyo dashboards showing revenue per flow, revenue per campaign, subscriber lifetime value, and list growth - every metric tied to actual dollars.
Our Email Marketing Agency Works Best For…
We're not for everyone. As a premium Australian email marketing agency and Klaviyo marketing agency, we work with businesses serious about turning email into their most profitable channel - not just another task on the to-do list.
E-commerce brands on Shopify, WooCommerce, or BigCommerce
SaaS companies looking to reduce churn and increase LTV
Service businesses with 1,000+ subscribers (or ready to grow)
Companies already using Klaviyo, HubSpot, or ActiveCampaign
Leaders tired of sending emails with no measurable revenue impact
We're probably not the right email marketing agency if…
You're looking for the cheapest email marketing service available
You just want someone to send a monthly newsletter with no strategy
You don't have (or want to build) an email list of 500+ subscribers
You're not interested in automation - just manual campaign blasts
You want a vendor, not a strategic email marketing partner
Full-Spectrum Email Marketing Management.
As a full-service email marketing agency and Klaviyo marketing agency, we build and manage every flow and campaign type - each optimised for your specific business model and customer lifecycle.
Welcome Sequences
Convert new subscribers into paying customers within 72 hours with compelling, multi-step onboarding flows.
Abandoned Cart Recovery
Recover 15-30% of lost sales with timed, personalised cart abandonment emails tailored to browse behaviour.
Post-Purchase Flows
Drive repeat purchases, cross-sells, and reviews with automated post-purchase sequences that increase LTV.
Win-Back Campaigns
Re-engage lapsed customers with targeted offers and content that brings them back to buy again.
Campaign Management
Regular promotional campaigns, product launches, and seasonal sends - all A/B tested and revenue-tracked.
Browse Abandonment
Capture high-intent visitors who browsed products but didn't add to cart - a hidden revenue goldmine.
Certified Klaviyo Marketing Agency & Platform Specialists.
As email marketing specialists, we don't just "know" these platforms - we're certified experts. We recommend the best platform for your business model and manage the full migration, setup, and optimisation.
Klaviyo
The #1 email platform for e-commerce. Advanced segmentation, predictive analytics, and deep Shopify/WooCommerce integration. Our Klaviyo marketing agency team are certified specialists.
HubSpot
Enterprise-grade CRM and email marketing for SaaS, B2B, and service businesses. Full lifecycle automation from lead to customer.
ActiveCampaign
Powerful automation for small-to-mid market businesses. CRM + email + SMS in one platform with advanced workflow builders.
Mailchimp
Perfect for businesses just getting started. We migrate clients to more powerful platforms as they scale and need advanced automation.
Omnisend
E-commerce focused with built-in SMS. Ideal for Shopify stores looking for an all-in-one marketing automation platform.
Customer.io
Event-driven email for SaaS and tech companies. Complex behavioural triggers and data-driven messaging at scale.
“Can't recommend enough”
Lucas & the agency is honestly one of the best things that ever happened to my business. When I first started working with him for SEO and ads, he went way beyond that - dropping knowledge on pricing, funnels, and how to actually structure things to scale. I was doing $20k months on my own, then after working with Lucas on a new product launch, I was averaging over $100k a month. Mostly thanks to advice I never even paid for. Five years later, he still runs my ads and I still call him for guidance. If you're serious about your business, working with Lucas & Odin Digital is a high leverage move.
“Finally found the perfect growth program”
Their data-driven approach to SEO put us on the first page of Google for our most competitive keywords. Revenue is up 180%. Working with the Odin team feels incredibly personalised.
“This is the way marketing should be done”
The team at Odin doesn't just run ads - they re-engineered our growth systems. Our ROAS improved from 2x to 6x in just 90 days. It's clear they care about giving customers a proactive, user-friendly experience.
“A true extension of our team”
From day one, Odin felt like an in-house team. They took the time to understand our industry, built a strategy around our goals, and delivered results that exceeded every benchmark we set. Our cost per acquisition dropped by 62%.
“Results that speak for themselves”
We'd been burned by agencies before, so we were skeptical. Odin proved us wrong within the first quarter - organic traffic up 210%, and our pipeline has never been healthier. They actually do what they say they'll do.
“Extremely Happy With The Results”
Bulk Buys has been working with the team for the last couple of months and we have been extremely happy with the results the team has achieved in such a short time. Communication and service provided by the team has been excellent. Thank you Alf & Calum!
Recognised by the Industry.
Our Unprecedented Guarantee.
The 90-Day Performance Guarantee
If you don't see measurable improvement in your email marketing performance within the first 90 days - higher revenue per subscriber, improved open rates, and more automated revenue, we'll work for free until you do. No caveats. No fine print. That's the confidence of email marketing specialists who deliver.
We can offer this because our system works. Period.
No Lock-In Contracts
Stay because we deliver results, not because you're trapped in a contract.
Full Transparency
Every flow, every campaign, every revenue metric - visible in real time through your Klaviyo dashboard.
Dedicated Team
A senior email strategist, Klaviyo specialist, and copywriter - all assigned to your account.
What Happens When You Reach Out?
Free Email Marketing Audit
Our email marketing specialists conduct a comprehensive audit of your current email performance - automation gaps, list health, deliverability, segmentation, and revenue attribution. We identify exactly how much revenue you're leaving on the table. This alone is worth $2,000 - it's yours free, with zero obligation.
Custom Klaviyo Strategy Presentation
We present our findings in a clear, jargon-free strategy session. You'll see exactly which automated flows will generate the most revenue, how to segment your list for maximum engagement, and the precise roadmap to turn your email list into your most profitable marketing channel.
Build, Launch & Optimise
If we're the right fit, we onboard you within 48 hours and begin building your Klaviyo or HubSpot flows immediately. Within 14 days - welcome sequences live, cart recovery active, list segmented, deliverability optimised, and your real-time revenue dashboard active. Within 30 days - you'll see the revenue impact.
As Australia's leading email marketing agency and certified Klaviyo marketing agency, Odin Digital integrates email automation with your broader digital strategy. Our email marketing specialists work alongside our Google Ads, SEO, Facebook advertising, and conversion rate optimisation teams to build a unified growth engine. For ecommerce brands, our ecommerce agency and ecommerce SEO services complement email automation to maximise customer lifetime value across every channel.
Email Marketing Agency Services Across Australia
Common Questions
Email Marketing Agency FAQs
A specialist email marketing agency brings platform-certified expertise, proven automation frameworks, and years of revenue data that in-house teams simply can't replicate. An experienced Australian email marketing agency like Odin Digital builds sophisticated Klaviyo and HubSpot flows, manages deliverability, and implements advanced segmentation at a level that consistently delivers 3-5x higher revenue per subscriber than DIY email marketing.
As a certified Klaviyo marketing agency, Klaviyo is our primary platform for e-commerce brands. We're also HubSpot specialists for B2B and service businesses, and work with ActiveCampaign, Omnisend, and Customer.io. Our email marketing specialists recommend the best platform based on your business model, tech stack, and growth goals - and manage full migration if needed.
Professional email marketing agency services in Australia typically range from $2,000 to $8,000+ per month depending on list size, number of flows, and campaign frequency. As a premium email marketing agency, Odin Digital's engagements start at $2,000/month. Given email delivers an average $42 ROI per $1 spent, the investment pays for itself rapidly when managed by email marketing specialists.
Most businesses working with a specialist email marketing agency see measurable revenue improvements within 30-60 days. Common results include 15-30% abandoned cart recovery rates, 3-5x increase in email-attributed revenue, and significantly improved open rates and deliverability. Our 90-day guarantee ensures you see measurable progress from our email marketing specialists.
A Klaviyo marketing agency is an email marketing agency that specialises in the Klaviyo platform - the #1 email and SMS marketing tool for e-commerce. As a certified Klaviyo marketing agency, Odin Digital has deep expertise in Klaviyo's advanced features: predictive analytics, RFM segmentation, Shopify/WooCommerce integration, and complex flow architecture. This platform-specific expertise means faster setup, better results, and strategies built on proven Klaviyo best practices.
Our email marketing specialists manage deliverability through active list hygiene (removing bounces, unengaged subscribers), proper authentication setup (SPF, DKIM, DMARC), sender reputation monitoring, consistent sending patterns, and engagement-based segmentation. We ensure your emails reach the inbox - not spam, which directly impacts open rates, click rates, and revenue.
Our email marketing agency builds 10+ revenue-driving automated flows including: welcome sequences, abandoned cart recovery, browse abandonment, post-purchase thank you, cross-sell and upsell, win-back campaigns, VIP/loyalty flows, replenishment reminders, review request sequences, and birthday/anniversary campaigns. Each flow is custom-built for your customer journey and optimised for maximum lifetime value.
Unlike most email marketing agencies that send newsletters and report on open rates, our email marketing agency is built on revenue accountability. We're certified Klaviyo marketing agency specialists, we provide real-time revenue dashboards (not monthly PDF reports), and we offer a 90-day performance guarantee. Our email marketing specialists focus on automated revenue systems - not manual campaign blasts, delivering an average $42 ROI per $1 spent for our clients.
All our email marketing agency services are fully compliant with Australia's Spam Act 2003. This includes proper consent management, functional unsubscribe mechanisms, accurate sender identification, and suppression list management. Our email marketing specialists also implement GDPR-compliant practices for clients with international subscribers, ensuring your brand reputation is protected.
Absolutely. Our email marketing specialists integrate Klaviyo, HubSpot, and ActiveCampaign with all major e-commerce platforms (Shopify, WooCommerce, BigCommerce, Magento), CRMs (Salesforce, HubSpot CRM, Pipedrive), and advertising platforms (Google Ads, Meta). We also set up custom API integrations, webhook triggers, and data sync workflows to ensure your email marketing operates as part of a unified growth ecosystem.
We provide real-time revenue dashboards showing email-attributed revenue, flow performance, campaign ROI, list growth, deliverability metrics, and subscriber engagement scores. You'll receive weekly performance summaries and monthly deep-dive strategy sessions. As a data-driven email marketing agency, we track everything from open rates and click rates to revenue per recipient and customer lifetime value - so every decision is backed by data.
Email marketing is the retention layer that maximises the ROI of your acquisition channels. Our email marketing agency works in tandem with your SEO and paid advertising strategies - capturing leads from Google Ads and Facebook campaigns, nurturing them through automated sequences, and driving repeat purchases. This full-funnel approach ensures you're not just acquiring customers, but retaining and growing their lifetime value.
Yes. As a full-service email marketing agency, we build integrated email and SMS automation flows on Klaviyo and Omnisend. SMS campaigns deliver 98% open rates and are ideal for flash sales, abandoned cart recovery, shipping notifications, and time-sensitive promotions. Our email marketing specialists design coordinated email + SMS workflows that maximise engagement without over-messaging your subscribers.
Email campaigns are one-time sends (promotions, announcements, newsletters) sent to a segment of your list. Email automation consists of triggered flows that run automatically based on subscriber behaviour - welcome sequences, abandoned cart recovery, post-purchase follow-ups, and win-back campaigns. Our email marketing agency builds both, but automated flows typically generate 3-5x more revenue per recipient than manual campaigns because they deliver the right message at the right moment.
