Case Study
Finance & Education
Imperial Wealth
A five-year partnership covering SEO, ads, pricing and funnel structure — from $20k months to over $100k.
$100k+
Average monthly revenue (from $20k)
5 years
Partnership length
The Challenge
Where Imperial Wealth started
Imperial Wealth was already trading at around $20k months on the founder's own efforts, but growth was capped by structure rather than effort.
Pricing, funnels and campaign strategy were the constraints — not traffic alone.
The Approach
What we did
SEO and paid working together
The engagement started with SEO and ads, then widened as the commercial picture became clearer.
Pricing and funnel structure
Advice extended into pricing, funnels and how to structure the business to actually scale — beyond the scope of the media itself.
Long-term product launch support
A new product launch was planned and supported end to end, and the ads have been run continuously in the five years since.
The Results
What changed
- Averaging over $100k a month after a new product launch, up from $20k months.
- Five-year ongoing partnership, still running the ads today.
“Lucas & the agency is honestly one of the best things that ever happened to my business. I was doing $20k months on my own, then after working with Lucas on a new product launch, I was averaging over $100k a month. Five years later, he still runs my ads and I still call him for guidance.”
Evan Tsaboukos
Founder, Imperial Wealth
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